Saturday, November 16, 2019

Social and Formal Groups Comparison Essay Example for Free

Social and Formal Groups Comparison Essay I suppose that the Cornerstone Hospice center where I do volunteer work counts as a formal organization. As for a social group I did attend a church social club for mother’s years ago. With the social group all activities were pretty much the same for all. We did potluck each week and rotated who brought what. We did arts and crafts and rotated on who’s idea would be used and we had older more experienced moms as guest lecturers. As for the Formal group activities varied from one’s education and or experience and training. Only nurses could do their jobs and so on. I worked the office doing filing, sorting, or putting together booklets or filling orders for the nurses. They trained me to see and spend time with hospice patients but everyone pretty much had their place. Hierarchy in the social group didn’t exist and in the formal it went according to their position in the company. The norms for the social group were just to participate and for the formal group we had pages of information we had to go through study sign and were tested on. Membership Criteria for the social group was just that you were a mom or an expectant mom. They advertised in the city local paper and the church paper. As for the formal group anyone can volunteer however a back ground check has to be passed, you also have to be trained and pass all tests, and have a current Hepatitis vaccine. I sought them out since I wanted to do volunteer work and knew hospice centers took volunteers. Relationships with the social group were primary whereas with the formal group it seemed to be more of selective primary ties. Communications in the social group were always face to face and very friendly whereas in the formal group it varied from face to face to formal and in writing. Focus of the social group was person oriented and the formal group was task oriented because the task of seeing to it that the patients on hospice were getting the right kind of care was the number one goal and task of all of us. Reference: Macionis, John J. (2011). Society: The Basics (11th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. Retrieved from University of Phoenix Axia, Soc120 – Sociology course website.

Thursday, November 14, 2019

Essay --

Sadruddin Jiwani HIV/AIDS Introduction: HIV stands for Human Immunodeficiency Virus. It is a disease of the human immune system, which is caused by infection with human immunodeficiency virus. To understand it in a better way, let us break it down: H - Human - This specific virus can only infect human beings. I - Immunodeficiency - It weakens the immune system of the body by destroying important cells that fight disease and infection. A â€Å"deficient† immune system cannot protect you. V - Virus - A virus can only reproduce itself by taking over a cell in the body of its host. HIV is similar to other viruses like the common cold or the "flu". The main difference between the other viruses and HIV is that, the immune system can clear most viruses out of the human body, but it is not case with HIV. The human immune system cannot eradicate it, since the target of this virus is the immune system itself. Researchers are being conducted to figure out the reason for it. An infected person may experience a brief period of influenza-like disability, during the starting phase, followed by a prolonged period without any syndrome. As the disability progresses, it deteriorates the immune system more and more, making it more prone to get diseases, such as tumors and opportunistic infections which may prove to be fatal to the infected person. AIDS stands for Acquired Immunodeficiency Syndrome Let us break it down, to understand it in a better way: A - Acquired - AIDS is not inherited from the ancestors. It is acquired after birth. I - Immune - All the ... ...ld Health Organization (WHO) report shows that, most people living with HIV or at risk for HIV do not have access to treatment, care and prevention and there is still no cure. In spite of these challenges, there have been successes. Global efforts have been made to address the epidemic, specifically in the last decade. The HIV prevalence rates have been reduced in a small but growing number of countries due to prevention and new HIV infections are believed to be on the decline. In addition to this, the number of people with HIV receiving treatment in resource poor countries has increased 10 times since 2002, nearing an estimated 4 million by 2008. In U.S, not every healthcare provider is equipped to provide specialty care to people living with HIV. But if a provider cannot provide treatment for your HIV disease, the same person should refer you to someone who can.

Monday, November 11, 2019

Pardoner’s Tale

Dec 1st, 2011 Death. It has many shapes and sizes in books and stories. In Chaucer’s book â€Å"The Pardoners Tale,† it takes the shape of an old man. He is very old and weary and seems like a completely innocent character. But, in this tale, he is the cause of three deaths. He is the very embodiment of death itself. The first clue to the old man’s identity occurs when he provided the rioters with the directions to find Death. â€Å"†Well sirs,† he said, â€Å"if it be your design To find out death, turn up this crooked wayTowards that grove, I left him there today Under a tree, and there you’ll find him waiting†Ã¢â‚¬  182-185 In this quote the old man knows he is telling the rioters where the gold is. He knows it will turn the rioters against themselves. Once they saw he gold they started plotting to kill each other to take the gold for themselves. Another clue hinting to you that he is no ordinary old man happens to be when he is tal king to the rioters. â€Å"† Not even death, alas, will take my life; So, like a wrenched prisoner at strife Within himself, I walk alone and waitAbout the earth, which is My mother’s gate Knock-Knocking with my staff from night to noon And crying, â€Å"â€Å"Mother, open to me soon! †Ã¢â‚¬  142-152 In this segment from the story he is saying that he can’t die. But, it also shows that he wants to die. In line 152 he says â€Å"Mother, open to me soon! † -152, meaning that he wants to be die and be buried in the earth. Calling the earth his mother. The final easy-to-see hint is how he changes subject when talking to the rioters. You can clearly see in lines 147-152 that he wants to die.But, when the rioters accuse him of being death or being a spy for death and act like they will kill him he suddenly changes his aim. â€Å"See how I wither, Flesh and blood and skin! / Alas! When will these bones be laid to rest? † 154-155. Here is an examp le of him clearly showing that he is ready for death. â€Å"Say where he is or you shall pay for it! † -178 Once the old man hears this he tells the three rioters where death supposable is. But, he knows that he is sending them to the gold where greed will overtake them and they will kill themselves over it. Pardoner’s Tale Dec 1st, 2011 Death. It has many shapes and sizes in books and stories. In Chaucer’s book â€Å"The Pardoners Tale,† it takes the shape of an old man. He is very old and weary and seems like a completely innocent character. But, in this tale, he is the cause of three deaths. He is the very embodiment of death itself. The first clue to the old man’s identity occurs when he provided the rioters with the directions to find Death. â€Å"†Well sirs,† he said, â€Å"if it be your design To find out death, turn up this crooked wayTowards that grove, I left him there today Under a tree, and there you’ll find him waiting†Ã¢â‚¬  182-185 In this quote the old man knows he is telling the rioters where the gold is. He knows it will turn the rioters against themselves. Once they saw he gold they started plotting to kill each other to take the gold for themselves. Another clue hinting to you that he is no ordinary old man happens to be when he is tal king to the rioters. â€Å"† Not even death, alas, will take my life; So, like a wrenched prisoner at strife Within himself, I walk alone and waitAbout the earth, which is My mother’s gate Knock-Knocking with my staff from night to noon And crying, â€Å"â€Å"Mother, open to me soon! †Ã¢â‚¬  142-152 In this segment from the story he is saying that he can’t die. But, it also shows that he wants to die. In line 152 he says â€Å"Mother, open to me soon! † -152, meaning that he wants to be die and be buried in the earth. Calling the earth his mother. The final easy-to-see hint is how he changes subject when talking to the rioters. You can clearly see in lines 147-152 that he wants to die.But, when the rioters accuse him of being death or being a spy for death and act like they will kill him he suddenly changes his aim. â€Å"See how I wither, Flesh and blood and skin! / Alas! When will these bones be laid to rest? † 154-155. Here is an examp le of him clearly showing that he is ready for death. â€Å"Say where he is or you shall pay for it! † -178 Once the old man hears this he tells the three rioters where death supposable is. But, he knows that he is sending them to the gold where greed will overtake them and they will kill themselves over it.

Saturday, November 9, 2019

Psychological Disorder Analysis Essay

The world of abnormal psychology is filled with many different types of disorders, symptoms, and treatment options. Today, I will be working with Roger, a middle-aged accountant living in San Francisco, California who experienced a car wreck a few months ago. He has been experiencing shakiness, breathlessness, heat flashes, and nightmares. He has been trying to cope with the symptoms that he is experiencing through alcohol consumption and going jogging. Using the skills I have learned about abnormal psychology, I will be able to diagnose Roger and provide an explanation as to why he is suffering from the type of disorder that he is experiencing, as well as determine the most effective treatment options available. Based on the information provided to me, I am diagnosing Roger with post-traumatic stress disorder. Post-traumatic stress disorder is an anxiety disorder that is experienced by people who have been subjected to a traumatic, life-changing event. Although I am quite certain that this is the disorder that Roger is suffering from, I scheduled an appointment with him to get more details about the symptoms that he is experiencing. Me: Good morning, Roger, I wanted to call you in today to talk about the things that you are experiencing on a day-to-day basis so that I will learn more about yourself and the things that you are experiencing so that we can work together to come up with solutions that benefit you overcoming your experience. Roger: That sounds like a good plan, what would you like to know? Me: Well can you please begin with telling me what happened 2 months ago, so that I may hear it in your own words? Roger: Sure, about two months ago I was in a car accident where the other driver hit me head on. I wasn’t hurt, except for a few minor bruises, but my car was completely totaled. Since then, I try to avoid the area where I got into my accident. Me: Thank you for that information, Roger. Car accidents can be quite traumatizing and I’m sorry that you had to experience that misfortune. Roger: It’s okay, I’m just glad I got out of it alive. But the accident seems to stick with me no matter what I do, though. Me: Do you mind elaborating on that for me please, Roger? Roger: Well, ever since the accident I notice that whenever I am around the streets or in an automobile of any kind, I begin to feel shaky and out of breath. Then everything begins to get really hot and sometimes it feels like I am having a heart attack, so I begin to panic. Me: That’s very interesting Roger, have you been to your primary care doctor to see if there is a physical issue that is causing those symptoms? Roger: Yes, ma’am. My doctor told me that I am healthy as a horse and recommended me to you. So here I am. *laughs nervously* Me: I am glad that you are here to give me the opportunity to help you, Roger. Are there any other symptoms that you have been experiencing since your accident? Roger: Um, I’ve been obsessed with safer vehicles and I’ve spent a lot of time looking for an extremely safe car and have taken a defensive driving class. Some days I am so afraid to drive that I have to call my friends to come get me, and I can’t seem to find a car that meets my safety standards. Me: I can completely understand why you feel that way, Roger. Safety should always be the number one priority when out on the road. So you feel this anxiety only affects you when you are out on the roads? Roger: No, not at all. I’ve been having these horrible nightmares. Sometimes they are so bad that I can’t even make it to work, and my boss has started telling me that my performance is slipping, too. I’ve been drinking a lot since my accident because I can’t seem to get the thought of it out of my mind and it is the only thing that seems to help when I feel shaky. I’ve started to drink just to get the memory of the accident out of my mind. At home, I’m so worried about my family’s well-being that I try to keep everything clean and sterile. I don’t want myself or anyone in my family getting sick or going through what I went through. Roger: I know that this isn’t me and I don’t want to be please like this anymore, so can you please help me get past this? Because I don’t know what to do anymore and I’m having trouble just making it through each day. When I have my†¦panic attacks?†¦I usually head straight for the bar. Roger: After I have my nightmares, I usually can’t go back to sleep I go jogging. Being able to run helps me clear my mind of everything and just focus on the task at hand. Unfortunately, I’m not in very good shape so I can’t run for very long before I have to return home. Me: Thank you so much for explaining all of that to me in such detail, Roger, I could see that it was difficult for you. I want to let you know that it is excellent that you are going out jogging whenever you have a nightmare, and I want you to continue you doing that whenever possible in place of drinking. Me: Together you and I will find a way to get you through this, all I asking is for you to be willing to work with me. Can you do that, Roger? Roger: Yes, definitely. I’m ready to move on with my life. After the interview with Roger, I was able to gain more insight about his situation and am able to confirm that he is suffering from post-traumatic stress disorder. As mentioned before, Post-traumatic stress disorder is an anxiety disorder that is experienced by people who have been subjected to a traumatic, life-changing event such as being raped, in a car accident, combat, or witnessing someone else’s traumatic experience, such as a loved one or a friend, and even witnessing a violent death can cause acute and posttraumatic stress disorders. Individuals suffering from post-traumatic stress disorder becoming sensitized to the event that caused the disorder, causing them to experience feelings of anxiety when exposed to certain things related to the traumatic event. One of the key symptoms of post-traumatic stress disorder is involuntary flashbacks of the traumatic event which can lead to the development of more severe symptoms. Those symptoms include: * Nightmares- the event relives itself in the subconscious, usually leading to insomnia * Depression – not enjoying the things you once enjoyed, disassociation * Anxiety, panic attacks – negative reactions to situations or sights/events that trigger a reconnection to the trauma. * Avoidance – For a traumatic event such as a car accident, avoiding the area where the accident occurred. * Substance Abuse: The abuse of drugs or alcohol as a coping mechanism to desensitize emotional response to flashback or other symptoms. The Cognitive model of abnormality realizes that everyone creates their own view of the world that comprises their reality (Comer, 2011). Unhealthy thoughts stemming from a traumatic event create the abnormal behavior individuals suffering from post-traumatic stress disorder experience. Therefore, post-traumatic stress disorder is a behavior that is determined by how individuals perceive the life-changing traumatic event that they experience. Looking into the history of post-traumatic stress disorder, PTSD was first discovered during the Civil War, with the development of battle PTSD, also known as ‘soldier’s heart,’ ‘shell shock,’ and ‘battle fatigue,’ becoming known officially as post-traumatic stress disorder after the Vietnam War. A study conducted by Brian P. Marx in 2010 discovered that soldiers developed PTSD regardless of how recently or how long they were deployed. The study also showed that the longer PTSD is left untreated, the worse it will get, showing that untreated cases will become more anxious, have a shorter attention span, and in general have much poorer mental health. The study also found that â€Å"the stress these soldiers were experiencing had a significant impact on their physical health such as immune functioning and cardiovascular disease (â€Å"The effect of PTSD and combat level on Vietnam veterans’ perceptions of child behavior and marital adjustment,† 2006, para. ). Today, about 50% of Americans experience a trauma during their life time and only 8% of those individuals suffer from post-traumatic stress disorder. So what factors cause certain people to develop post- traumatic stress disorder, while other individuals remained unaffected? One of the most important factors to consider when determining what type of individual is more likely to suffer from PTSD is the nature of trauma the individual faced and whether the individual had preexisting anxiety issues before their traumatic event. Studies have shown that individuals who were exposed to severe, prolonged trauma or trauma affecting one’s family were more likely to develop PTSD than individuals who did not. Using the Cognitive model of abnormality as a guide, there are several options for treating posttraumatic stress disorder. The most effective treatment is cognitive therapy, in which â€Å"therapists help clients recognize the negative thoughts, biased interpretations, and errors in logic that dominate their thinking† (Comer, 2011). Cognitive therapy is most effective for individuals suffering from post-traumatic stress disorder because it teaches the individual positive ways confront the negative thoughts and emotions surrounding their experience with their traumatic event by showing them how to understand the trauma that they went through and the feelings that they are experiencing afterwards. Helping the individual suffering from post-traumatic stress disorder understand why they are feeling the way they do about their traumatic experience is also important, as well as identify the thoughts and actions that make symptoms of post-traumatic stress disorder worse. There are also further treatment options for individuals suffering from post-traumatic stress disorder and most anxiety disorders, including: * Relaxation: an individual is taught how to relax certain muscles by themselves instead of relaxing as a whole. Relaxation treatments have been the most successful in the treatment of anxiety symptoms such as high blood pressure and headaches as well as insomnia and panic attacks. * Biofeedback: an individual is connection to a machine that reads involuntary body movements enabling the individual to learn how to control those movements. This treatment has been most helpful in those recovering from post-traumatic stress disorders. * Meditation: is achieved my turning one’s concentration inward and blocking everything surrounding out allowing the individual to obtain a sort of peace from blocking out stressors. Meditation has been successful in helping symptoms of anxiety such as high blood pressure, pain, and in some cases, viral infecti ons (due to having a weaker immune system as a side effect of constant stress and anxiety). * Hypnosis: individuals a guided by a hypnotist, who lulls the individual into a sleep like trance, similar to meditation. In this trance the subconscious takes over and individuals can sometimes be directed to act in unusual ways, experience unusual sensations, remember seemingly forgotten events, or forget remembered events. This method is helpful with post-traumatic stress disorder victims who are suffering from amnesia and are unable to recall the traumatic event in order to come to terms with what happened and learn how to recover from it. In conclusion, post-traumatic stress disorder is a disorder that is caused by a traumatic, life changing event such as being raped, in a car accident, combat, or witnessing someone else’s traumatic experience, such as a loved one or a friend, and even witnes sing a violent death. The most effective treatment option for post-traumatic stress disorder as per the Cognitive model of abnormality is cognitive therapy in which â€Å"â€Å"therapists help clients recognize the negative thoughts, biased interpretations, and errors in logic that dominate their thinking† (Comer, 2011). I hope that with my thorough evaluation of the origin, causes, symptoms, and treatments of post-traumatic stress disorder, I am able to help Roger overcome the symptoms that he is experiencing from his post-traumatic stress disorder and assist him with his therapy so that he can return back to a normal life. References Comer, R. J. (2011). Fundamentals of abnormal psychology (6th ed.). New York, NY: Worth. Faces of Abnormal Psychology Interactive. (2007). Post-Traumatic Stress Disorder McGraw-Hill Higher Education Web Site, retrieved on February 2, 2013, from http://www.mhhe.com/socscience/psychology/faces/# The effect of PTSD and combat level on Vietnam veterans’ perceptions of child behavior and marital adjustment. (2006, Febraury). Journal of Clinical Psychology, 51(1), 4-12.

Thursday, November 7, 2019

Project Development and Implementation for Strategic Managers

Project Development and Implementation for Strategic Managers Executive Summary Project management is pivotal to business growth and development. In project management, project selection using a relevant tool is critical. Therefore, project managers should put emphasis on the best tool to use when selecting a project.Advertising We will write a custom report sample on Project Development and Implementation for Strategic Managers specifically for you for only $16.05 $11/page Learn More It is prudent to note that, project cycle should be followed appropriately to ensure the success of the project implemented in handled as stipulated. This paper takes a critical and succinct analysis of three projects and subsequent selection of one project for full implementation. Project 1 Productivity system analysis and management project Productivity system analysis and management project is an online human resource management tool that will be used to analyze and manage employees’ productivity in the company. Purpose and Scop e The purpose of this project is to install an efficient employee productivity analysis and management tool. The project will cover Golden Tools Ltd Company stores in Dubai. Project Executive Summary Productivity system analysis and management is an online human resource management tool used to analyze and manage employees’ productivity. This management tool comprises of software which takes a critical analysis of each employee performance and how to improve it. Project Objective Objective Targets To increase employee productivity in the company Excellent 80%-100% Good 69%-79% Accepted50%-68% To increase customer satisfaction in the company Excellent 80%-100% Good 69%-79% Accepted50%-68% To motivate employees for better performance Excellent 80%-100% Good 69%-79% Accepted50%-68% The project strives to ensure that productivity level is maintained high in the company so that the company continues to reap from the economies of scale associated with efficient and know ledgeable employee. Management Management is pivotal for the success of a project (Deegan 2009). This is because management streamlines the operation and goal of the company towards achieving the prescribed vision. It is prudent to note that, employees play a fundamental role in overall performance of a company.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Project Design Constraints Financial constrain features prominently in this project. Future Contingencies Future technological advancement poses a great challenge to the success of a project (Kotler and Keller 2009). This is because new technology will be required to maintain the desired success of the project. Points of Contact The points of points of contact will include the following Project Manager, System Proponent, User Organization, Quality Assurance (QA) Manager, Security Manager, and Configuration Manager. Project 2 Launch of a new product Project 2 is to launch a new washing detergent product in the market. The product is a house hold consumer product which will change washing forever. Purpose and Scope The purpose of this project is to plan for launching of a new product in the market. The project will cover Golden Tools Ltd Company stores in Dubai, (U.A.E.) before it is rolled to other places around the globe. Project Executive Summary A new washing product is necessary for household. This project will give consumer an opportunity to choose one the washing detergent. Project Objective Objective Targets To increase company profits Excellent 80%-100% Good 69%-79% Accepted50%-68% To increase customer satisfaction in the company Excellent 80%-100% Good 69%-79% Accepted50%-68% The project strives to ensure that the company sells high quality products for great customer satisfactionAdvertising We will write a custom report sample on Project Development and Implementation for Str ategic Managers specifically for you for only $16.05 $11/page Learn More Project Design Constraints Financial constrain features prominently in this project. Future Contingencies Stiff competition in the market is the future contingencies. Points of Contact The points of points of contact will include the following Project Manager, System Proponent, User Organization, Quality Assurance (QA) Manager, Security Manager, and Configuration Manager. Project 3 Customer Feedback Software Installation Customer feedback software installation project is managerial software which will monitor customer purchasing trend, reaction and feedback. The information collected is needed for strategic planning. Purpose and Scope The purpose of this project is to install an efficient Customer feedback software installation and management tool. The project will cover Golden Tools Ltd Company stores in Dubai. Project Executive Summary Customer feedback is very important in plan as well prod uct development. In this regard, this project strives to enhance customer data collection for adequate planning. Project Objective Objective targets To increase enhance customer satisfaction Excellent 80%-100% Good 69%-79% Accepted50%-68% To enhance planning in the company Excellent 80%-100% Good 69%-79% Accepted50%-68% Project Design Constraints Customer feedback software installation requires technical knowledge which will ensure that some of the employees are taken for specialized training. Another constrain is timeAdvertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Future Contingencies Future technological innovation may render the current software obsolete. Therefore, continuous upgrade will be necessary. Points of Contact The points of points of contact will include the following Project Manager, System Proponent, User Organization, Quality Assurance (QA) Manager, Security Manager, and Configuration Manager. Project selection Project selection metrics Project 1 ID Project selection metric Supporting document Supporting document Weighted point Awarded points 1 Financial favourability The project measure of financial benefits Financial spreadsheet 15 10 2 Financial Cost The project innovative nature for enhance competition Business case 15 10 3 Organizational advantage Project ability to create new product which generate high profits to the company Visions document 15 12 4 Risk The level of risk the project has to the entire business Project charter 15 10 5 Internal efficiency The project ability to enhance internal operation Proj ect charter 15 10 Total 75 52 Project 2 ID Project selection metric Supporting document Supporting document Weighted point Awarded points 1 Financial favourability The project measure of financial benefits Financial spreadsheet 15 15 2 Financial Cost The project innovative nature for enhance competition Business case 15 14 3 Organizational advantage Project ability to create new product which generate high profits to the company Visions document 15 14 4 Risk The level of risk the project has to the entire business Project charter 15 11 5 Internal efficiency The project ability to enhance internal operation Project charter 15 15 Total 75 69 Project 3 ID Project selection metric Supporting document Supporting document Weighted point Awarded points 1 Financial favourability The project measure of financial benefits Financial spreadsheet 15 10 2 Financial Cost The project innovative nature for enhance competition Business case 15 10 3 Organizational advantage Project ability to create new product which generate high profits to the company Visions document 15 10 4 Risk The level of risk the project has to the entire business Project charter 15 10 5 Internal efficiency The project ability to enhance internal operation Project charter 15 10 Total 75 50 Based on the above project selection metric, project 2 is more viable that the rest since it has high aggregate points on selection metrics. Time Value of Money Time Value of Money play a major role in the analysis of the concept of capital budgeting. The theory of Time Value of Money states that â€Å"having a dollar today is worth having a dollar a tomorrow† (Drury 1996, p. 61). Time factor is significant in the analysis of current and future returns in a business world which surrounded with several risks. WACC The Weighted Average Cost of Capital (WACC) is a critical element of capital budgeting. According to Drury (1996), â€Å"the Weighted Average Cost of C apital is a measure of how much a business needs to gain on its investments annually to maintain its current overall value†(71). Towards this, entities that offer loans or buy shares will expect a certain amount of return on their investment (Deegan 2009). Internal Rate of Return Internal Rate of Return (IRR) is a process used to find out the return percentage in a new business project that offers future cash flows. In the calculation of IRR, the application of annual projected payments and the initial investment is critical. Capital Budgeting Issues While carrying out capital budgeting, the calculation of the WACC should be done for the business and the calculation of IRR for the project to be undertaken (Reiss 2007). In a situation where the IRR is greater than the WACC, then it is a viable business project and should be pursued. It is prudent to note that, financial theory would recommend pursuing all projects that have an IRR in excess of WACC, but this should be done caut iously. In addition, increasing of a company debt or selling more shares normally alters WACC since the expected return on debt and equity rise. This depicts that some projects that were profitable due to a higher IRR will no longer be viable. Demski (1994) explains that, â€Å"firms should consider the WACC not only on the basis of current return rates, but also on more debt or owners shares† (23). A critical and succinct analysis of Wheel Industries case study reveals a number of financial situations which forms the basis of the recommendation made. Planning for product launch project Research will be carried out to determine the market segment through the use of questionnaires. Purpose This oral tool of data collection gives a deeper insight to the issue in question in certain ways, for example, by giving the participants a channel to voice their challenges and their various ways of dealing with them. Strategy for implementing the project The project will be implemented th rough proper planning and execution of tasks. The use of media and social network sites will be some of the calculated strategies for implementation. Fierce marketing strategies will be implemented prior to product launch to enhance awareness. Innovative TV adverts concerning the new product will be run on several leading TV channels in Dubai. In addition, marketing will also be done on social networks. Media publicity Golden Tools Ltd will invest resources in media publicity and technology as marketing strategy. Advertisements on the Audio visual medium are significant as it gives company an opportunity to flaunt its products. Social media Social networking sites as marketing tools provide a unique experience and feature that can only be taped by exploring the existing diversity. An innovative firm such as Toyota must tap in millions social network users globally. Kotler and Amstrong (2007) highlight that, â€Å"For resources to be in tune with the emerging opportunities there is need for dynamic marketing strategies† (38). Public Involvement Employees and public are quite important in implementation process. In this regard, they will form part of the implementation strategy. Intermediaries Globalization in the retail industry has yielded results due to the platform it has created in consolidation of the worldwide supply base. In the past, a number of international corporations either have shipped parts to their offshore affiliates or have relied on the local supply bases. Segmentation Market segmentation is critical as a paradigm shift in marketing strategy in global retail industry. In this regard, The Company will concentrate in area where it has a great competitive advantage while at the same time penetrating new markets. Target Table Class Social status Occupation Population size(million) % population A Upper Middle CEO, Business owners, Top Professional 5 5 B Middle Professional 30 30 C Lower Middle Clerical, Supervisors 35 35 D Skille d working Semi-skilled 20 20 E Working Casual, low grade 10 10 Project Costing Particulars Cost($000) Marketing 100 VIP product launch 50 Planning 5 Road show promotion 15 Labour 5 Total 175 Timescales for the implementation of the project Product Launch Promotion and selling Road shows TV marketing Online marketing Packaging Product design Planning 1 day 3 days 60days 1 day 10days 2 days 15 days 40 days Period Activity Preceded by Elapsed Planning 1 Product design A 3 Packaging B 60 Online Marketing 1 TV Marketing 10 Road shows CD 2 Product launch F 15 Promotions and selling EG 40 Critical Path Conclusion Project management is a critical process which requires serious planning and implementation of activities. Therefore, it is prudent to carry out a proper project selection using the best method. Similarly, tasks should be carried out on time to ensure that costs are incurred as budgeted. This is because when tasks are carried outside the stipulated time there are cost implications which are incurred. In this regard, the above implementation of the product launch project will strictly follow the time frame for successful implementation. Reference List Deegan, C 2009, Financial accounting theory, 3rd edn, London, McGraw-Hill. Demski, SJ 1994, Managerial uses of accounting information, New York, NY, Springer. Drury, C 1996, Management and Cost Accounting, 4th edn, New York, NY, McGraw Hill/Irwin. Guthrie, J Parker, L 1990, ‘Corporate social disclosure practice’: A comparative international analysis’, Advances in Public Interest Accounting, vol.3, pp. 162. Kotlar, P 2003, ‘Marketing insights from A to Z’, 80 concepts every manager needs to know. New York, NY, John Wiley and Sons. Kotler, P Keller, K 2009, A framework for marketing management. Philadelphia, Pearson International Edition. Ko tler, P Amstrong, P 2007. Principles of Marketing. New York, NY,John Wiley and Sons Reiss, G., 2007, Project management demystified. New York, NY,Routledge,

Monday, November 4, 2019

None Case Study Example | Topics and Well Written Essays - 250 words

None - Case Study Example Races were fighting against one another, and African Americans seemed to be struggling for their rights everywhere they turned. It was a different time in America than today, and King’s speech reflected that. Similarly, Obama speech in Cairo was given with the same hopes and dreams that are still topical in our time. Even today, the world is divided by religious strife and tension. Obama’s hope when delivering this speech in Egypt was to express his sincere desire to eliminate this ugly period from the world’s history and to have all religions and people live in peace with one another. So, we have two speeches but one vision and dream. Three quotes that stand out in King’s speech begin with the statement â€Å"One hundred years later, the Negro still is not free†. This sets the tone for his remarks and gives the reason for the necessity of the speech. Furthermore, he mentions that â€Å"now is the time to make real the promises of democracy† (â€Å"Martin Luther King Jr. – I Have A Dream†). He is imploring Americans to not sit idly by and wait for change to happen. He says, rightfully so, that it must happen now. So, finally, the quote that is most memorable to this student is â€Å"I have a dream that one day this nation will rise up and live out the true meaning of its creed: All men are created equal† (â€Å"Martin Luther King Jr. – I Have A Dream†). This is a call to action and one that was heeded by millions across the country. Obama’s speech had a similar tone to King’s. He stated the problem directly with his quote, â€Å"We meet at a time of great tension between the United States and Muslims around the world† (â€Å"Remarks by the President on a New Beginning†). He was genuine in his desire to set the record straight and to work on ways that the two parts of the world could begin to live more peacefully together. Another significant quote in this speech is when Obama

Saturday, November 2, 2019

Discuss whether economic theory and the available empirical evidence Essay

Discuss whether economic theory and the available empirical evidence justi - Essay Example During the time of peek economy the company has to endure extra remuneration and compensation for the CEOs. Moreover, there is always deliberate discussion over the compensation policy, especially during the time of poor company performance and financial crisis (Balsam, 2002). In this regard, the aim of the paper is to examine the effect in the executive compensation regardless of the poor performance of the company with the help of various economic theories and the empirical evidence. According to Bertrand & Mullainathan (2001) the remuneration of the CEOs in an organisation is based on the principle of the economic agency model. In accordance with this model, the firm owners act as the principal and the hired CEOs are the agents acting on behalf of the owner. The authors argued the fact that the shareholder pays a key role in the organisation in designing the remuneration system of CEO’s in order to maximise the value of the organisation. Moreover, the article examines the fact weather the CEOs are paid on the basis of luck or not. Luck represents changes in the performance of the company, which are beyond the control of CEOs. These three measures include the changes in the pricing trend, firm performance, and year-on-year dissimilarity in the organisational performance. The finding of the evidence revealed that in the different scenario the CEOs pay is significant to luck. Additionally, it has been revealed that in the organisation the payment is largely affected by the luck not with the performance. Pay for the luck has large influence over the discretionary components, including compensation, salary, and bonus structure. It has been determined from the study that mode of the corporate governance plays a crucial role that significantly influences the CEOs remuneration (Bertrand & Mullainathan, 2001). Moreover, the principle of agency model sometime helps the